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HireScores.com Recruitment ForumForum CommunityHireScores.com news (Moderators: HireScores.com admin, Forum Management)Press Release Oct 2010: Apprentice Most Inspirational TV Show For Job Seekers
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Author Topic: Press Release Oct 2010: Apprentice Most Inspirational TV Show For Job Seekers  (Read 1360 times)
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« on: October 14, 2010, 05:31:27 PM »

New research by the UK's only dedicated recruitment agency review site has revealed that a third of Britons have been inspired to embark on their chosen career by a television show, with the most popular programme being The Apprentice. A further fifth of women admitted that they would like to have the career of one of the leading characters in the show Sex and the City.

A poll by the UK's only dedicated recruitment agency review site has revealed that a third of Brits have opted for their chosen career after finding inspiration in a TV show. The research revealed that The Apprentice was the show that inspired them the most to pursue a career in business.

The research was conducted by www.HireScores.com which wanted to investigate the reasons and factors behind jobseekers choosing a particular career. As a result, the site subsequently polled 1,286 members of the British public to find out.

When the site asked the question "what led you to choose the career you are in now?" 52% of respondents admitted that they had just "fallen" into their current profession, with over three quarters of these confessing that they now felt "trapped" in their day job. A third of respondents, 34%, admitted that they opted for their current profession because of a TV show or film.

When these respondents were asked to stipulate which TV shows they were most inspired by the majority, 17% said that The Apprentice inspired them the most. When asked why, 34% admitted that Lord Alan Sugar's wealth was the biggest attraction for having a career in business.

Masterchef came in second with 15% of respondents confessing that it had inspired them to pursue  career in food. Ugly Betty came in third with 13% of those polled confessing that it had led them work in fashion, whilst just over 1 in 10, 12%, confessed that their career related to music or performing arts was a result of being inspired the X Factor.

The shows that have inspired jobseekers the most are:

1.    The Apprentice - 17%
2.    Masterchef - 15%
3.    Ugly Betty - 13%
4.    The X Factor - 12%
5.    Sex and the City - 10%
6.    Mad Men - 9%
7.    Britain's Next Top Model - 8%
8.    Other - 7%
9.    Scrubs - 5%
10.    CSI - 4%

Of the women that were surveyed, a fifth admitted that they were inspired by one of the main characters in the TV show Sex and the City, with a third, 36%, wanting to be a writer like Carrie Bradshaw, whilst a further 32% wanted to work in public relations like Samantha Jones.

Lisette Howlett, managing director of HireScores.com said;

"Looking at the factors behind a jobseeker choosing their career is quite often an interesting one, as no two stories are ever the same. It seems such a shame that over half of those polled just fell into their career with 76% of this group admitting that they now felt trapped."

She continued;

"The fact that so many people have been inspired by a TV show doesn't come as a huge surprise, as so many people look up to those they see on television.  At HireScores.com however, we would strongly urge that everyone thoroughly think about their potential career beforehand to ensure that it's right for them. It can also be a good idea to arrange some work shadowing where possible since when set up well this can give you a chance to see the behind the scenes aspects of a job rather than just the glitzy stuff" 
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